The Game Changer in Food Processing Food Processing Industry in Tanzania is dominated by SME’s especially women. Joyce is one of them. She is founder and Managing Director of MED- FOODS ARUSHA CO.LTD, a company deals with processing nutrition’s flour, grounded black pepper, tea masala, pilau ma- sala, garlic powder turmeric powder, Spanish paprika, beef masala, grounded coriander and cloves powder. The company is registered with no. 127998 and operates from Arumeru, Arusha but has cus- tomer countrywide and abroad. Joyce has followed her all time dream to start agricultural enterprises with a vision to grow and create impact along the spices and cere- als value chain innovatively and in an entrepre- neurial manner. Her humble beginning started since in 2009, the business grew and become full registered in 2016. Over the past years through her dedication the company has experienced positive growth trend in terms of production and sales enough to at- tract mentors. She plans to build processing plans with modern machinery in the next five years and increase production and create over 100 employments against 25 she currently employed. TWCC has been good networking, platform whereby she was able to met potential customers, government official and business partners. JOYCE MMARI. The Game Changer in Food Processing Food Processing Industry in Tanzania is dominated by SME’s especially women. Joyce is one of them. She is founder and Managing Director of MED- FOODS ARUSHA CO.LTD, a company deals with processing nutrition’s flour, grounded black pepper, tea masala, pilau ma- sala, garlic powder turmeric powder, Spanish paprika, beef masala, grounded coriander and cloves powder. The company is registered with no. 127998 and operates from Arumeru, Arusha but has cus- tomer countrywide and abroad. Joyce has followed her all time dream to start agricultural enterprises with a vision to grow and create impact along the spices and cere- als value chain innovatively and in an entrepre- neurial manner. Her humble beginning started since in 2009, the business grew and become full registered in 2016. Over the past years through her dedication the company has experienced positive growth trend in terms of production and sales enough to at- tract mentors. She plans to build processing plans with modern machinery in the next five years and increase production and create over 100 employments against 25 she currently employed. TWCC has been good networking, platform whereby she was able to met potential customers, government official and business partners. She encourages women to work hard enough to support their families and communities

Lilian is a business women and Entrepreneur  based in Musoma,Mara. She is a leader of  ELIESH GROUP, a company registered with  1604722 and that process and sale mixed fruit,  wine, rosela alcoholic drink, chechend,(shut-  eye), mango and mbilimbipickes. She has employee’s Seven employees and her  products are in many East Africa countries such  as Uganda, Kenya and Rwanda.She always focuses on increasing productions  to expand and create more impacts in agricul-  tural value chain.Her customers are men and women, boys and  girls. Her focus remains to be in quality product  to meet her customer desire and wants. Through her involvement with TWCC she man-  aged to participate in international exhibition in  Kenya and Uganda, increase her market base  and learn about entrepreneurship education. Lillian’s future plans are to increase production  and export base to AGOA, East Africa Community and SADC member countries.She works with two missions, to do business  and give back to the communities through or-  change centers. Her advice is that, women should believe in  their rules and stand their business and support  their families.

Tanzania Women Chamber of Commerce (TWCC) partnered with the Business Scouts for Development (BSFD) Programme to support 28 women entrepreneurs from all regions in Tanzania Mainland and Zanzibar to exhibit during the 21st East African Community (EAC) MSMEs Trade Fair commonly known as the Jua Kali Nguvu Kazi fair. The event took place in Mwanza, Tanzania from 2nd to 12th December 2021. BSFD is a programme commissioned by the German Federal Ministry for Economic Cooperation and Development (BMZ) and implemented by the Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH.  The trade fair aimed at not only facilitating regional exchange but also enhancing access to international supply chain. Beyond strong networks built, the fair gathered over 1000 participants allowing for Business to Business (B2B) exchanges and market linkages among the East Africa Community (EAC) member states. Dinasarah Sami, the founder of DIDADOs Enterprises, a processor and distributor of nutritious flour, pumpkin seeds, cashew nuts, mushrooms, sweet potatoes and Sesame seeds based in Mwanza City Tanzania. She was able to sale all her stock, meet potential customers as well as receiving huge orders from Kenya, Rwanda and Tanzania. She narrates “During the fair, I met a company from Rwanda and agreed to be business partners. A week ago, I supplied approximately 1 tone of sesame seeds and 810kg of pumpkin seeds to Rwanda. I appreciate TWCC and the Business Scout for Development programme for making it possible for us to penetrate new markets across the EAC States.”     “During my participation in the Jua Kali Nguvu Kazi fair, I was able sell almost all my products, meet and build a strong business network with counterparts from Rwanda and DRC Congo. I signed a Memorandum of Understanding (MoU) of distributing sunflower cooking oil with companies from Rwanda and Democratic Republic of Congo” said Ms. Mary Urio co-founder of YES GROUP, a processing and distributor of sunflower cooking oil, avocado and Candle oil from Kagera Tanzania.   “As a result of the training support form TWCC on rules and regulations for doing cross border trade, I was able to formalize my business. I gained useful knowledge from authorities like TBS, TRA, SIDO, Immigration, BRELA and GS1 Tanzania which were an eye opener for me to officially commercialize my business. I have since gained certification with the Tanzania Bureau Standards (TBS) which positioned my products for the regional market during the fair. Besides, I sold almost all products I exhibited and received good number of orders from local supermarkets and agents in Kenya.” Ms. Alice Burchard the CEO of Aim Natural Products narrated. The company participated in the Jua Kali Exhibition (link: https://youtu.be/fZKMMNYbY7Y   Ms. Linnah Fredy from Mbeya is a member of TWCC since 2020. She deals with training on Textile (Batiki) and handcrafts in Mbeya, Songwe and across other countries like Malawi and Zambia. She has become an expert in making Batiki commonly known as textile and different accessories. It was her first time to participate in the Jua Kali Nguvu kazi Exhibition. During exhibition she managed to sell all her stock and hold B2B exchanges. TWCC with EAC team arranged her B2B Meeting on textile with entrepreneurs from Uganda and Burundi. They agreed that Ms. Linnah Fredy will go to offer trainings on Batiki or Textile to Ugandans and Burundians entrepreneurs in their respective country.  She explains “I am so excited that my Batiki product was well accepted in market during this exhibition beyond my expectations. I have got orders from Kenya, Rwanda, Burundi and Uganda. I promise to continue producing quality products in order to meet EAC standards and the international Market.”   TWCC acknowledges support from GIZ Business Scouts for Development Programme, participants, the government, organizers, visitors and everyone who dedicated their time and resources to make the fair a success. The fair proved beneficial as it enhanced exhibitor’s skills and knowledge through exhibition training, networking, gained partnerships and technological know-how transfer within East Africa and beyond.         

“Passion is energy. Feel the power that comes from focusing on what excites you”- Oprah Winfrey TWCC member Halima Chembemoyo saw potential in the food sector and moved from domestic to commercial production of spices. She is now the Managing Director of Arul Products from Mbogwe District, Geita Region. Her products include: black pepper, pilau spices, nutrition flour, peanut butter, and tea spices. Halima is available on Facebook and Instagram Halima Chembemoyo and Halima Chembemoyo100 respectively. For more information, contact her through mobile number: 0783911040